ALLURE II ‘24
Our newest collection Allure II is a seamless evolution of modern elegance from our previous collection Allure. This collection introduces three refined gowns, a new cult mini dress, and a versatile array of interchangeable separates, each meticulously crafted to work with pieces in the current or previous collections.
Drawing inspiration from the timeless beauty of 1950s & 60s silhouettes, each gown in this collection pays homage to the classic elegance of the era.
ALLURE ‘24
The Allure collection speaks volumes to the modern bride, with a unique take on traditional bridal fashion. More than ever drawing inspiration from the Prea James bride and her need for more structured, yet feminine, fashion forward silhouettes.
Allure see’s a strong focus on hand draped fabrics to create movement through texture, structure to create feminine and defined silhouettes and billowing sleeves to add a certain understated luxury to the pieces.
RIVIERA ‘23
The Riviera collection draws inspiration from the evolution of femininity over eras passed, translated into modern silhouettes, which hold true to the brand’s design ethos that simplicity is the ultimate sophistication.
A personal collection, Riviera is influenced by designer Prea’s favourite fashion eras, as well as music, film and the nostalgic reflection of a trip to the French Riviera in her early 20s.
The CLASSICS
The Classics collection is a curated selection of cult classic styles from previous collections that continue to be favourited by our brides.